Wine Club Buying Guide

How to Choose a Wine Club for Yourself - A Wine Club Expert's Point of View

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There are about as many reasons to sign yourself up for a wine club subscription as there are reasons to drink wine. Deciding what type of wine club to join and then which specific wine club (or clubs, if your budget allows) to purchase can be a daunting, but ultimately rewarding experience. This guide will help you through the process.

In this article:

What type of wine club should I join?

This depends largely on what type of wine drinker you are.

Wine of the Month Clubs

These wine clubs are what most people think of when someone says “wine of the month club.” Typically you get two bottles of wine each month and there’s some kind of theme for the wine club that makes it interesting. Some theme examples include: Pinot Noir, California, International, and Sparkling. There is a practically endless array of these types of wine clubs and to help you sort through them, we recommend a site like ours—WineClubReviews.net—which has organized, rated, and reviewed wine clubs to help you find the right one for you.

Quarterly Case Wine Clubs

There’s a newer type of wine club that has entered the scene and is very popular. Many large-scale publishers (for example, The New York Times, The Wall Street Journal, and USA Today) have decided to augment their businesses by selling wine clubs. These wine clubs are all “private labels” and are serviced by large wine club purveyors. Global Wine Company and Laithwaite’s Wine are the two biggest wine club vendors.

The focus in this type of club is on value and exploration, but not really on quality. If you’re not picky about your wine, but you drink at least a bottle of wine each week, these are great clubs for you. You’ll get convenient quarterly deliveries, well-written tasting notes, introductory freebies, and you’ll rarely need to visit a wine store. Check out ZagatWine and 4Seasons Wine.

Winery Wine Clubs

If you have visited a winery and enjoyed their wines I highly recommend joining the winery’s wine club. It’s the best way to try all of a winery’s wines, typically at a discount from full retail pricing. Many wineries make/sell special club-only wines and library wines that you can only get by being a part of the wine club. Learn more about winery wine clubs.

Some tips for joining wine clubs

With these tips in mind, you’ll be well on your way to enjoying wine at home in a convenient and exciting way!

 
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